My Portfolio

Digital Marketing Specialist

about Me

Digital Marketing Expert with over 8 years of experience specializing in Performance Marketing, Growth Strategy, and Brand Building. Proven track record of managing over $500,000 in advertising budgets with a focus on maximizing ROI/ROAS across global markets. Expert in navigating complex marketing ecosystems for both FinTech giants (MBBank) and international startups.

Please consider the enclosed CV to know more about my professionalism, background, and skills. Thanks a lot!

Advertising Specialist

LIVSMOOTH CLINIC (United States)​

Build, plan, and implement Meta and Google advertising campaigns.

Manage the advertising budget of approximately $20,000 per month, generating hundreds of customer leads each month.

Digital Marketing Specialist

SHINY LOTUS MED SPA​

Shiny Lotus Med Spa, based in Mississauga, ON, is a team of Doctor, Nurses and skilled Medical Aestheticians collaborating with leading medical-grade tech companies to provide clients with cutting-edge technology.

Digital Marketing Specialist

GABA EDUCATION​

GABA EDUCATION is the leading company providing study abroad services from Vietnam, including destinations such as Korea, Australia, Taiwan, and more. I am implementing all digital marketing tasks for this project, including creating and maintaining Meta channels, YouTube, and TikTok channels, as well as running all advertising campaigns to attract customers.

Social Media Manager

MD Dermatics Vietnam

Build, plan, and implement all advertising campaigns across all channels.

Advertising Specialist

PT SUN EDUCATION​

Build, plan, and implement all advertising campaigns across all channels.

Advertising Specialist

IGO TRAVEL

Build, plan, and implement all campaigns across all channels.

Manage the advertising budget of approximately $15,000 per year, generating thousands of customer leads each month. The fanpage has reached more than 50,000 followers.

Digital Marketing Specialist

ACHILLEUS CONSULTING (global enterpise founded in japan)

Managed, ran, and optimized all paid traffic channels, including Facebook, Google, TikTok, and Instagram advertising. Achieved millions of potential customer reach on social media platforms and thousands of app installations in Vietnam. The app reached #30 in the App Store’s business category within three months of launch.

Prepared and managed a digital marketing budget of approximately $3,000 per month.

Digital Marketer

MB Securities JSC (member of MBBANK group)

Led all aspects of digital media and built digital marketing campaigns, including managing verified fan pages and Zalo official accounts.

Managed, ran, and optimized all paid traffic channels, including Facebook, Google, and Zalo advertising. Achieved millions of potential customer reaches on Facebook and thousands of app installations.

Paid Traffic Manager

Upower Group

Built, maintained, and scaled Facebook and Google advertising campaigns, spending approximately $150,000 on Facebook and Google advertising.

Drove traffic to the company’s campaigns, generating more than 2,000 potential customer leads per month.

Marketing manager

NLP Vietnam Institute

Managed a marketing team (1 copywriter, 2 content creators, and 1 designer) to achieve the director’s KPIs, achieving 200% of the KPI for data per month, and generated about 1,000 potential customer leads per month for the company. Revenue in 2019 reached more than $500,000.

Built, maintained, and scaled Facebook, YouTube, and Google Ads to grow audiences for the company, managing an advertising budget of around $10,000 per month, and spending more than $80,000 on paid advertising platforms.

Paid Traffic Manager

GIANG BẢO HIỂM

Built, maintained, and scaled Facebook and Google advertising campaigns, spending approximately $20,000 on Facebook advertising.

Drove traffic to the company’s campaigns, generating more than 300 potential customer leads per month.

Marketing manager & Owner

ONLINE BUSINESS CAMPAIGNS

Ran, monitored, and managed paid advertising campaigns to drive traffic to my fan pages and website, generating 3,000 potential customer leads per month. Utilized telesales to acquire customers from these leads, resulting in an average of more than 2,000 orders per month. Monthly revenue reached over $15,000 in 2020.

Recruited, trained, and optimized the sales team to take care of customers and perform telesales tasks. Optimized the logistics system to deliver products to customers and reduce the refund rate, maintaining the refund rate at below 15%. Read more about the revenue at: https://duykhanh.org/ghtk

Digital Marketing Specialist

ALES English Academy

Built, ran, and scaled Facebook and Google Ads to drive high-quality traffic to the company and acquire leads of potential customers. Managed a paid advertising budget of more than $10,000 per month, generating an average of 1,500-3,000 customer leads per month. The total advertising spend was about $120,000, resulting in 30,000 leads.

Worked with the director and produced weekly reports for improvement. Committed to maintaining a conversion rate of leads at more than 20%.

Meet my Clients

I wORK FOR THEM

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